The Complete Guide to Starting a $60k Small Business

These are interesting times we are living in. Without needing to delve into too much detail, it’s clear there have been massive disruptions to our regular lives recently and this is only likely to continue. What once looked like security is no longer the case. This particularly applies to jobs. Regardless of what occurs with…

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Marketing Your Small Business During a Recession

Disclaimer: Before we start, we want to point out that Hudson Media, nor perhaps anyone else, knows if the Australian or global economy is headed towards recession or not in the next year or so. Though there are several indicators that suggest a downturn, this doesn’t mean it’s going to continue for the 2 consecutive…

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The Pros & Cons of Working From Home

Undoubtedly, the reason many individuals get into entrepreneurship or have the desire to start their own business, is the flexibility it provides. There is flexibility in the type of work that can be done, the clients to be worked with, work hours and schedule, as well as location and working conditions. The latter two are…

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Essential small business tools

9 Essential Small Business Tools We Use in 2020

Running a Small Business is filled with an endless array of opportunities to burn through your time. Particularly as a solopreneur or small team, an owner is tasked with juggling multiple facets of the business. Invoicing, cash flow management, marketing, lead generation, sales, team management.. all this comes before actually doing the work your business…

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How to Start An AirBNB Management Business

If you told me that you had never heard of AirBnb in the year 2020, I would have a very difficult time believing you. Along with Uber, it is perhaps the most renowned of the new generation co-sharing platforms that have taken off in the last decade. Started in 2008, AirBNB has blown up to…

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Letterbox Drops: Are They Effective?

The short answer to that is.. it depends. There are a large number of variable factors that will determine whether any marketing campaign is successful or not and letterbox drops are no different. I’m assuming the real question is ‘can they still be effective?’ The answer to that is; absolutely. The aforementioned variables include the…

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How to Start a Gardening Business

For those looking to start a small business, it’s a good idea to gear your new enterprise towards your natural tendencies and interests. If you happen to enjoy the outdoors and spending time in your backyard, a gardening business may be a great option for you to pursue. The benefits are numerous; it’s relatively low…

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The Pros & Cons Of BUYING A FRANCHISE

The Pros and Cons of Buying a Franchise

What do you think of when you hear the term franchise? My best guess would be an image of a big golden arch pops into your mind. Perhaps the best known franchise (and most successful) in history, Mcdonalds.  Thanks to the success of Mcdonalds, the franchise model in fast food has absolutely exploded over the…

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How to Start a Small Business in 2020

So you want to start your own business.. I’m assuming that’s the case, given that you are reading this article. I’m excited for you! There are few greater thrills than launching and running a business during it’s infancy. The nervous energy, excitement and the fear that comes with the unknown; will people buy from me?…

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